49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.

The share of customers, who pay attention to the number of reviews is currently at 46 percent.

Source: Brightlocal

90 Percent Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses

Because the large bulk of customers check out reviews, you would want yours to be inviting to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

A One Star Increase In Rating Can Lead To A 5% To 9% Increase In Business Earnings

Businesses that treat customers fairly normally prosper, review sites help make sure of that.

Source: Statuslabs

American Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on different elements of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

89% Of Individuals Want To Read Reviews Using Their Mobile Phones

Be it through an app or a mobile internet browser, everyday people choose to read reviews on their phones.

Source: Statista

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are smart and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Reviews Posted On Twitter Can Boost Online Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider

Reviews have a huge impact on their decision when customers have to choose a service provider.

Source: DemandGenReport

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive force for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Visitors Reading Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

83 Percent Of Clients Don't Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads select to take notice of consumers' recommendations online.

Source: Statuslabs

86 Percent Of Customers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

83% Of All Young Clients Were Invited To Give A Review Recently

Of those asked, 80% of clients did submit a review. In general, companies have asked 66% of all customers to leave a review on their business.

Source: Brightlocal