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The Majority Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
90 Percent Of Customers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone
15% Of Customers Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15% of potential customers won't even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
61 Percent Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars
Overall two-thirds of businesses have good and exceptional ratings. Just 5% of companies have a score listed below three stars.
Source: Brightlocal
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
83% Of All Young Buyers Were Asked To Submit A Review Recently
Of those invited, 80% of clients did submit a review. Overall, companies have actually asked 66% of all customers to submit a review on their business.
Source: Brightlocal
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact utilize them.
Although we now know why client reviews are so powerful, most businesses apparently don't.
Source: LsaInsider
Online Item Reviews About An Item Can Boost Its Conversion Rate By A Staggering 270 Percent
User review stats show the purchase possibility for an item with five reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
The Typical Review Length Has Gotten 65% Shorter Since 2010
Presently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
89% Of Clients Choose To Read Reviews Using Their Smartphones
Be it through an app or a mobile browser, folks prefer to read reviews on their mobile devices.
Source: Statista
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive force for users to spend more time on your website. According to online review stats, individuals spend more than five times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Staying connected with your customers establishes trust. Even something easy like responding to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are going to spend more money with a company.
Source: Statuslabs
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a new vehicle and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other people, you quickly select a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs