Software Application Reviews Impact Over 98 Percent Of All Buyers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

83 Percent Of Consumers Don't Rely On Advertising

The conventional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads pick to focus on consumers' recommendations online.

Source: Statuslabs

Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent

User review stats show the purchase probability for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a remarkably low number of companies in fact utilize them.

Although we now know why client reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users take notice of other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses

Since the vast majority of consumers read reviews, you'd want yours to be appealing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

American Shoppers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

When people read reviews, they concentrate on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista

Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Pay attention to this fact. The more detailed other users explain your product or service, the more cash you can charge and consumer review statistics show us exactly how much more.

Source: Martech Zone

30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews

Communicating with your customers develops trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are going to spend more cash with a company.

Source: Statuslabs

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already touched upon the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.

Source: Capterra

A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Income

Businesses that treat clients fairly normally succeed, review sites help ensure of that.

Source: Statuslabs

90% Of Users Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what people state about first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a brand-new car and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick one that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs

A Single Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated content can do wonders in regards to conversions.

A single review can have a massive influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

71% Of Millennials Search Customer Reviews Of Professional Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a lawyer or a doctor.

Young people (age 18-35) are even more inclined to employ an expert based upon online reviews. Just 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters