95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'really frequently'.

Source: Trust You

One-half Of All Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated material has an unassailable effect on consumers.

If businesses think of the power of consumer reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

72 Percent Of Consumers Will Not Take Action Before They Check Out Some Reviews

Regardless of how attractive your marketing is, you still require client reviews. There's no way around it. Customers are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

Customers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.

Online reviews are clearly persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews Around The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read a lot more reviews to get a better idea of how the business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

77% Of Users Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

Online Product Reviews About An Item Can Improve Its Conversion Rate By An Unprecedented 270 Percent

User review stats reveal the purchase possibility for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

61 Percent Of Regional Businesses Have An Average Score Of 4 Or 5 Stars

Generally 2 out of 3 companies have excellent and outstanding scores. Only 5% of companies have a score listed below three stars.

Source: Brightlocal

98 Percent Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Usually, 142 million customers visit Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

89% Of Shoppers Want To Read Reviews On Their Mobile Phones

Be it via an app or a mobile internet browser, consumers choose to read reviews on their phones.

Source: Statista

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect

Data reveal that reviews were more successful than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

60% Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.

Reviews and ranking stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats put consumers' reviews as the most reliable source of suggestions. Online reviews normally carry the same weight as recommendations from family and friends.

Source: Brightlocal

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.

Source: Review Trackers

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a new car and there are numerous models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other people, you manage to choose one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs