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60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and rating data show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
The Typical Review Length Has Become 65% Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
90% Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about very first impressions?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you do not have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review stats position consumers' reviews as the most trustworthy source of recommendations. Online reviews generally carry the same weight as suggestions from family and friends.
Source: Brightlocal
86 Percent Of Customers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide a great experience, they will want to share it.
Source: Brightlocal
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a positive experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses
Since the vast bulk of consumers check out reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact make use of them.
Although we now know why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews
Online review statistics clarify that 63% of customer reviews remain without a response. That's too bad, since those businesses are losing customers that way.
Source: Review Trackers
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Factor
Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful individuals understand the worth of being informed. User-generated content has an indisputable influence on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Just 6 Percent Of Customers Don't Rely On Consumer Reviews At All
According to client review stats, a massive 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% used online reviews to pick a legal representative or a medical professional.
Young people (age 18-35) are much more likely to employ an expert based on online reviews. Just 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters