More Than Half Of Consumers Aged 25 To 34 Posted Reviews

According to Statista, the younger generations are unsurprisingly the more opinionated ones.

Source: Statista

91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most credible source of suggestions. Online reviews generally carry the same weight as suggestions from family and friends.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People expect to see some negative reviews.

Source: Capterra

73% Of Consumers Think Client Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Written reviews make the statistics appear more authentic which is what the prospective consumers are looking for. Almost a 3rd of consumers state written reviews are the only function that makes them think the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

Since They Desire To Buy A Product Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.

Review websites are places that people go to get the facts about a business, product or service . Since they have actually currently formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Website

Typically, 142 million consumers go to Yelp every month. This is as great a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses question the integrity of online reviews. However, they understand the massive effect user rankings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing customers see. Still, users focus on other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

74% Of Local Companies Have At A Minimum, 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online rankings stats, we discovered that a company needs to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out much more reviews to get a better idea of how business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business

Because the large bulk of customers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

15 Percent Of Consumers Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of potential clients will not even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Only 6 Percent Of Consumers Do Not Trust Consumer Reviews At All

According to client review data, a massive 19 percent of consumers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews go on without a reaction. That's regrettable, due to the fact that those companies are losing customers that way.

Source: Review Trackers