Online Item Reviews About An Item Can Boost Its Conversion Rate By A Staggering 270%

User review statistics show the purchase likelihood for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

Customers Might Spend 31 Percent More With A Business That Has Great Reviews

Focus on this fact. The better other users describe your product and services, the more money you can charge and consumer review stats show us exactly how much more.

Source: Martech Zone

73% Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with ratings alone.

Customer reviews make the statistics appear more genuine which is what the potential clients are searching for. Nearly a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are appropriate and useful.

Source: Fan and Fuel

If They Were Asked, 77% Of Clients Would Probably Give A Review

More than a 35% would submit a review to inform others about their consumer encounter and 24% would probably direct their review to the company itself.

Over a 26% would be willing to leave a review to help other people with their choice making process.

Source: Podium

Over Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews Around The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

77% Of Customers Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than women.

Reviews and score data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

83% Of Clients Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they used to be. Most users who no longer trust advertisements pick to focus on consumers' recommendations online.

Source: Statuslabs

98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Normally, 142 million consumers visit Yelp monthly. This is as good a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. People anticipate to see some unfavorable reviews.

Source: Capterra

82% Of Consumers Visit Review Websites Because They Wish To Purchase A Service Or A Product And Want To Get The Truth About Business Services And Products.

Users come because they have actually already formed a buying decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

74 Percent Of Local Companies Have At Least 1 Google Review

A single review is far from enough to enhance your website's SERP ranking.

Looking at online rankings data, we learnt that a company needs to have approximately 40 reviews before people "Award" it with a star.

Source: Brightlocal

83% Of All Younger Consumers Were Asked To Submit A Review Recently

Of those invited, 80% of clients did submit a review. Overall, businesses have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other customers, you quickly pick one that works for you. That's how positive reviews convert customers into clients.

Source: Consumer Affairs

61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Typically 2 out of 3 companies have exceptional and good rankings. Just 5% of businesses have a ranking below three stars.

Source: Brightlocal