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Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a brand-new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.
With the help of other consumers, you quickly decide on a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
Most Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats place clients' reviews as the most trustworthy source of recommendations. Online reviews usually bring the very same weight as guidance from friends and family.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of Online Shopping.
Today's buyers are wary and desire the best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
The Average Review Length Has Actually Become 65% Shorter Since 2010
At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
Just 6% Of Customers Do Not Rely On Consumer Reviews At All
According to consumer review data, a whopping 19 percent of customers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
70% Of Customers Prefer To Learn About A Business Through Posts And Reviews, Rather Than Advertisements
Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are by far the best way to find the truth about a product or service.
Source: Statuslabs
60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.
Reviews and rating data reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
73% Of Consumers Think Client Reviews Are More Important Than Star And Number Scores
Online review stats make it clear people aren't pleased with scores alone.
Consumer reviews make the statistics appear more genuine which is what the prospective clients are trying to find. Practically a third of consumers state written reviews are the only function that makes them think the sites' reviews are pertinent and useful.
Source: Fan and Fuel
52% Of Customers Rely On A Product More If It Has Negative Reviews As Well
We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra