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71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose an attorney or a physician.
Young people (age 18-35) are a lot more inclined to hire an expert based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'very often'.
Source: Trust You
82% Of Customers Go To Review Websites Due To The Fact That They Wish To Purchase A Service Or A Product And Want To Get The Truth About Business Services And Products.
Review sites are places that people go to get the facts about a service, business or product . Users come because they have already formed a buying decision. The bulk of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out much more reviews to get a better idea of how the business is really doing. Do not depend on that statistic alone.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read client reviews, concur that it increases their buying confidence.
Organizations utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Only 6% Of Consumers Do Not Rely On Client Reviews At All
According to customer review data, a whopping 19% of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With men being two times as likely to be affected than ladies.
Reviews and ranking stats show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
Clients Could Spend 31 Percent More With A Business That Has Great Reviews
Take note of this statistic. The better other users describe your service or product, the more money you can charge and customer review stats show us exactly just how much more.
Source: Martech Zone