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Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Since the huge majority of customers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months
Consumers don't care how good your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses need to be constantly asking for reviews.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
71% Of Millennials Search Consumer Reviews Of Professional Services
Majority of all people in need of an expert service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a legal representative or a medical professional.
Young people (age 18-35) are a lot more likely to employ a professional based on online reviews. Just 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
Online Product Reviews About A Product Can Raise Its Conversion Rate By A Staggering 270 Percent
User review stats reveal the purchase possibility for an item with 5 reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how appealing your marketing is, you still require consumer reviews. There is no skirting around it. Clients are still going to hear you out, but they trust other people more.
Source: My Testimonial Engine
15 Percent Of Visitors Don't Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15% of prospective customers will not even consider doing business with a company they can't discover opinions about.
Source: Statuslabs
Customers Could Invest 31% More With A Business That Has Terrific Reviews
Take note of this statistic. The more detailed other users explain your services or product, the more cash you can charge and customer review statistics show us exactly how much more.
Source: Martech Zone
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to spend more time on your website. According to online review data, people spend more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
73% Of Customers Think Client Reviews Are More Crucial Than Star And Number Scores
Online review stats make it clear people aren't satisfied with ratings alone.
Written reviews make the stats appear more authentic which is what the would-be customers are trying to find. Practically a 3rd of customers say composed reviews are the only feature that makes them believe the sites' reviews are beneficial and appropriate.
Source: Fan and Fuel
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies doubt the integrity of online reviews. However, they recognize the enormous effect user scores have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz