Buyers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online ratings stats, we found out that a business requires to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated content can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent boost.

Source: RevLocal

77% Of Customers Would Most Likely Give A Review If They Were Asked

More than a 35% would post a review to educate others about their consumer encounter and 24% would likely direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their decision making process.

Source: Podium

60% Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.

Reviews and ranking stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

72% Of Customers Will Not Take Action Unless They Read Some Reviews

Regardless of how tempting your marketing is, you still need customer reviews. There is no other way around it. Consumers are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

More Than Half Of Clients Aged 25-34 Submitted Reviews

According to Statista, the younger generations are obviously the more opinionated ones.

Source: Statista

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

61% Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Generally two-thirds of companies have excellent and outstanding scores. Just 5% of businesses have a score below 3 stars.

Source: Brightlocal

Favorable Reviews Encourage 68% Of Consumers To Choose A Local Business

Considering that the large majority of customers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal