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89% Of Shoppers Like To Read Reviews On Their Mobile Phones
Be it by means of an app or a mobile internet browser, people young and old prefer to read reviews on their phones.
Source: Statista
53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews stay without a reply. That's too bad, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
74 Percent Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to improve your website's SERP ranking.
Taking a look at online ratings data, we learnt that a company requires to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are generally ads.
Source: Martech Zone
63.6% Of Customers Check Out Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.
These online review statistics show the basic popularity of a site can just go so far when it comes to trust.
Source: Review Trackers
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Positive Reviews Motivate 68% Of Customers To Choose Local Businesses
Since the large bulk of customers read reviews, you would want yours to be inviting to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Income
Businesses that treat customers fairly typically prosper, review websites help make certain of that.
Source: Statuslabs
Only 6% Of Consumers Don't Rely On Client Reviews At All
According to client review data, a tremendous 19% of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies actually utilize them.
Although we now know why client reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
91% Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review statistics place clients' reviews as the most trustworthy source of suggestions. Online reviews usually bring the exact same weight as recommendations from loved ones.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star score is the first thing consumers see. Still, users focus on other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista