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More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Unfavorable Reviews Can Improve Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, individuals devote more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
A Solitary Business Review Can Raise Its Conversions By 10%
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have a massive effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent increase.
Source: RevLocal
Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Because the huge majority of consumers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
If A Company Deals With Issues Rapidly And Efficiently, 95% Of Disappointed Clients Will Return To A Business
Clients don't anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of consumer reviews remain without a reaction. That's regrettable, because those companies are losing clients that way.
Source: Review Trackers
90% Of Users Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about very first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all individuals in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to pick a lawyer or a medical professional.
Younger people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Just 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also influence our buying preferences.
According to social media reviews stats, Facebook impacts the majority of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to trust a local business.
Source: RevLocal
Over Half Of Individuals Aged 25-34 Wrote Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Data reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
52% Of Customers Trust A Product More If It Has Negative Reviews Too
We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra