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95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'always' or 'very often'.
Source: Trust You
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
83 Percent Of Consumers Don't Trust Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. Many users who no longer trust ads select to take note of customers' recommendations online.
Source: Statuslabs
88% Of Executives View Reputation Risk As A Leading Business Problem
Reputation management statistics suggest a company's reputation does not impact simply the consumers. Potential employees also look at ratings and read reviews.
Source: Deloitte
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.
The share of consumers, who take note of the variety of reviews is presently at 46 percent.
Source: Brightlocal
30% Of Customers Feel Positive About A Business Which Responds To Online Reviews
Keeping in touch with your clients creates trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you may anticipate, customers who feel this way are going to spend more money with a business.
Source: Statuslabs
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Data reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
Customers Could Spend 31 Percent More With A Business That Has Great Reviews
Focus on this fact. The better other users describe your product and services, the more cash you can charge and customer review stats show us precisely how much more.
Source: Martech Zone
Software Reviews Impact Over 98% Of All Buyers
18 percent of software buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Buyers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done faster. Purchasing decisions are made quickly.
Online reviews are clearly persuasive, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
74% Of Regional Companies Have At A Minimum, One Google Review
One review is far from adequate to enhance your website's SERP ranking.
Looking at online rankings statistics, we learnt that a business needs to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of consumer reviews go on without a reply. That's regrettable, because those businesses are losing clients that way.
Source: Review Trackers
A Lot Of Best Selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to consumer rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270%
User review statistics reveal the purchase likelihood for an item with 5 reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center