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Many Best Selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating statistics, conversion rates start to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review statistics show the purchase probability for a product with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
74% Of Local Companies Have At Least 1 Google Review
A single review is far from enough to improve your website's SERP ranking.
Taking a look at online ratings stats, we found out that a business needs to have approximately 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.
With the help of other people, you quickly decide on one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Positive Reviews Motivate 68% Of Customers To Use Local Businesses
Because the vast majority of customers read reviews, you'd want yours to be appealing to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star score is the first thing consumers see. Still, users take notice of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
83% Of All Young Consumers Were Invited To Submit A Review Recently
Of those invited, 80% of clients did leave a review. Overall, businesses have asked 66% of all customers to submit a review on their business.
Source: Brightlocal
30% Of Customers Feel Favorable To A Business Which Responds To Online Reviews
Keeping in touch with your clients develops trust. Even something easy like reacting to their reviews and comments can make them feel valued.
As you might anticipate, clients who feel this way are happy to invest more money with a company.
Source: Statuslabs
53% Of Consumers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of consumer reviews stay without a reaction. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
Due To The Fact That They Desire To Buy An Item Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Customers Go To Review Sites.
Review sites are locations that customers go to get the truth about a service, business or item . Due to the fact that they have actually already formed a buying decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management statistics show a business's reputation doesn't impact simply the customers. Prospective employees also look at ratings and read reviews.
Source: Deloitte
52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses
More youthful individuals know the value of being informed. User-generated content has an indisputable effect on customers.
If businesses stop to consider the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. If you give them a great experience, they will be willing to share it.
Source: Brightlocal