49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

63.6% Of Customers Visit Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the basic appeal of a website can just go so far.

Source: Review Trackers

86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them a great experience, they will want to share it.

Source: Brightlocal

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Generally, 142 million customers visit Yelp on a monthly basis. This is as excellent a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to select a physician or a legal representative.

Younger people (age 18-35) are even more inclined to hire an expert based upon online reviews. Just 19% of millennials will think about working with an attorney without any.

Source: Thomson Reuters

52% Of Consumers Trust A Product More If It Has Negative Reviews Also

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. People anticipate to see some unfavorable reviews.

Source: Capterra

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'extremely often'.

Source: Trust You

Most Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat customers fairly normally prosper, review sites help make sure of that.

Source: Statuslabs

The Average Review Length Has Actually Become 65% Shorter Since 2010

Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the producer says. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats suggest a business's reputation does not impact just the clients. Potential employees likewise take a look at scores and read reviews.

Source: Deloitte

95% Of Dissatisfied Customers Will Go Back To A Company If A Business Manages To Fix Issues Quickly And Effectively

Clients don't expect you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Google Represents 57.5% Of All Reviews Throughout The World

Google remains in the lead here, followed by Facebook as a distant second.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users take note of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista