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People Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. For that reason, purchasing decisions are made quickly.
Online reviews are certainly convincing, yet marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Customers
24% of US shoppers consider reviews as 'incredibly influential'.
To highlight the significance of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those same consumers are also going to accept slower shipping times for such products.
Source: Turntonetworks
74% Of Local Businesses Have At Least 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores data, we discovered that a business requires to have at least 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
If A Business Handles Issues Rapidly And Efficiently, 95% Of Dissatisfied Consumers Will Return To A Business
Consumers do not expect you to be perfect. When things go wrong, they do expect you to remedy things. If there's absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies really use them.
Although we now know why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
Just 6 Percent Of Consumers Do Not Rely On Customer Reviews At All
According to consumer review data, a massive 19% of customers constantly trust online reviews and never ever a buy without reading reviews first.
Source: Statista
A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat consumers honorably typically flourish, review websites help make sure of that.
Source: Statuslabs
Reviews Published On Twitter Can Help Boost Online Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a doctor or an attorney.
Young people (age 18-35) are a lot more likely to employ an expert based upon online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
Positive Reviews Motivate 68% Of Customers To Choose Local Businesses
Because the large bulk of customers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
The Typical Review Length Has Become 65% Shorter Since 2010
Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
90 Percent Of Users Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your website, think about asking your visitors to write one.
Source: Martech Zone
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of consumers, who pay attention to the variety of reviews is currently at 46%.
Source: Brightlocal
89% Of Consumers Choose To Read Reviews Using Their Smartphones
Be it through an app or a mobile browser, everyday people choose to read reviews on their smart phones.
Source: Statista
15 Percent Of People Do Not Trust Businesses With No Online Reviews
No trust suggests no interactions. 15% of potential consumers will not even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs