91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the huge effect user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Consumers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Buying decisions are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site

Generally, 142 million consumers check out Yelp on a monthly basis. If you have not declared your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

70 Percent Of Consumers Choose To Find Out About A Business Through Articles And Reviews, Instead Of Ads

Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs

A One Star Boost In Ranking Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat customers fairly generally flourish, review sites help make sure of that.

Source: Statuslabs

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a brand-new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can likewise influence our buying preferences.

According to social reviews statistics, Facebook affects more than half of users' purchase choices.

Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for an item with five reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

74 Percent Of Local Companies Have At Least 1 Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online scores stats, we found out that a company requires to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

86 Percent Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you provide them a great experience.

Source: Brightlocal