Only 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses in fact utilize them.

Although we now know why customer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

63.6% Of Consumers Visit Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the general popularity of a website can only go so far.

Source: Review Trackers

70% Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people read a lot more reviews to get a better idea of how business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats place clients' reviews as the most trustworthy source of suggestions. Online reviews usually carry the same weight as recommendations from loved ones.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star score is the first thing consumers see. Still, users take note of other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use An Organisation

This stat is one of many that illustrate the significance of online ratings. Now that news of consumer fulfillment travels this fast, keeping your clients pleased is more vital than ever.

57 percent of consumers have actually searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked only for organizations with a perfect five star rating.

Source: Brightlocal

30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews

Corresponding with your consumers builds their trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.

As you may expect, customers who feel this way are happy to spend more cash with a business.

Source: Statuslabs

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a new automobile and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read reviews.

With the help of other customers, you quickly select a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those exact same customers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

83% Of All Young People Were Invited To Post A Review Recently

Of those asked, 80% of customers did leave a review. Overall, businesses have asked 66% of all consumers to submit a review on their company.

Source: Brightlocal

If They Were Asked, 77% Of Customers Would Probably Leave A Review

More than a 35% would do it to notify others about their client experience and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to give a review to help other people with their decision making process.

Source: Podium