Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same consumers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270%

User review statistics reveal the purchase possibility for a product with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

89% Of Shoppers Choose To Read Reviews On Their Smart Devices

Be it via an app or a mobile web browser, people today choose to read reviews on their mobile phones.

Source: Statista

Because They Want To Buy A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Consumers Check Out Review Websites.

Users come because they have actually already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

The Average Review Length Has Actually Gotten 65% Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers

30% Of Customers Feel Comfortable With A Company Which Answers Online Reviews

Keeping in touch with your customers builds their trust. Even something like reacting to their reviews and remarks can make them feel valued.

As you may expect, clients who feel this way are happy to spend more cash with a company.

Source: Statuslabs

61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two-thirds of companies have excellent and awesome ratings. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star rating is the first thing customers see. Still, users pay attention to other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

Only 6% Of Consumers Do Not Trust Customer Reviews At All

According to customer review stats, a massive 19% of customers always rely on online reviews and never a make a purchase without reading reviews initially.

Source: Statista

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Reviews Published On Twitter Can Help Grow Revenues By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website

Generally, 142 million customers check out Yelp monthly. If you have not declared your free Yelp business page, this is as great a time as any.

Source: RevLocal