Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, individuals spend more than 5 times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

53% Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

73 Percent Of Consumers Think Client Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with scores alone.

Written reviews make the statistics appear more authentic which is what the would-be customers are looking for. Nearly a 3rd of customers say composed reviews are the only function that makes them think the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'really often'.

Source: Trust You

Favorable Reviews Encourage 68% Of Customers To Use A Local Business

Given that the large majority of consumers check out reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Software Reviews Impact Over 98 Percent Of All Buyers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management statistics suggest a business's reputation doesn't impact just the clients. Potential team members likewise take a look at rankings and take a look at reviews.

Source: Deloitte

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the basic popularity of a site can only go so far.

Source: Review Trackers

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Clients

24% of US shoppers consider reviews as 'very influential'.

To highlight the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same clients are also ready to accept slower shipping times for such items.

Source: Turntonetworks

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read a lot more reviews to get an idea of how the business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

72 Percent Of Consumers Won't Take Action Unless They Read Some Reviews

Regardless of how captivating your marketing is, you still need customer reviews. There is no skirting around it. Consumers are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Site

Typically, 142 million consumers check out Yelp on a monthly basis. This is as great a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

When Purchasing Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect

Statistics reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who pay attention to the variety of reviews is presently at 46%.

Source: Brightlocal

70 Percent Of Customers Choose To Discover A Business Through Short Articles And Reviews, Rather Than Ads

Ads are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best way to find the truth about a product or service.

Source: Statuslabs

Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise affect our purchasing preferences.

According to social media reviews data, Facebook affects over half of users' purchase decisions.

Facebook reviews stats reveal that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

83% Of All Younger Consumers Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did post a review. Overall, companies have asked 66% of all clients to post a review on their company.

Source: Brightlocal