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Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To highlight the significance of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those very same consumers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their buying confidence.
Organizations use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
The Majority Of Best-selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
The Average Review Length Has Become 65% Shorter Since 2010
In the present day reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
30% Of Customers Feel Comfortable With A Company Which Answers Online Reviews
Communicating with your customers creates trust. Even something easy like responding to their remarks and reviews can make them feel appreciated.
As you may anticipate, clients who feel this way are ready to spend more money with a business.
Source: Statuslabs
71% Of Millennials Search Customer Reviews Of Expert Services
Majority of all people in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a lawyer or a medical professional.
Young people (age 18-35) are much more likely to hire a professional based upon online reviews. Only 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters
Since They Want To Purchase A Product Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Go To Review Websites.
Review websites are locations that customers go to get the truth about a business, service or product . Users come due to the fact that they have currently formed a purchase decision. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
72% Of Customers Will Not Take Action Unless They Check Out Some Reviews
No matter how eye-catching your marketing is, you still require consumer reviews. There's no way around it. Clients are still going to hear you out, however they trust other people more.
Source: My Testimonial Engine
Software Application Reviews Impact Over 98% Of All Purchasers
18% of software buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
49% Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency also.
The share of customers, who take notice of the number of reviews is presently at 46 percent.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the huge effect user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Reviews Shared On Twitter Can Help Increase Online Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of customer reviews stay without a response. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
If A Business Deals With Problems Quickly And Efficiently, 95% Of Dissatisfied Customers Will Go Back To A Company
Consumers don't anticipate you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday