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More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Customers Might Spend 31 Percent More With A Business That Has Terrific Reviews
Pay attention to this statistic. The better other users explain your service or product, the more money you can charge and consumer review stats show us exactly just how much more.
Source: Martech Zone
Reviews Published On Twitter Can Help Boost Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Clients
24% of US consumers consider reviews as 'very influential'.
To show the value of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those very same clients are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks
The Majority Of Clients Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are surprisingly the more opinionated ones.
Source: Statista
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a new automobile and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.
With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually use them.
Although we now know why consumer reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. However, they understand the massive effect user rankings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
If They Were Asked, 77% Of Consumers Would Post A Review
More than a 35% would leave a review to educate others about their consumer encounter and 24% would rather direct their review to the business itself.
Over a 26% would want to give a review to assist other individuals with their decision making process.
Source: Podium
83 Percent Of Clients Do Not Rely On Advertising
The standard channels to reach customers aren't as influential as they used to be. Many users who no longer trust ads choose to pay attention to clients' suggestions online.
Source: Statuslabs
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency also.
The share of clients, who take notice of the variety of reviews is currently at 46%.
Source: Brightlocal
71% Of Millennials Search Customer Reviews Of Expert Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to select a physician or an attorney.
Younger people (age 18-35) are much more likely to work with a professional based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people check out many more reviews to get an idea of how the business is in fact doing. Don't depend on that figure alone.
Source: Brightlocal