Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%

User review stats reveal the purchase probability for an item with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To illustrate the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those same customers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

90% Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Corresponding with your customers establishes trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you might anticipate, clients who feel this way are ready to spend more money with a company.

Source: Statuslabs

67% Of Customers Report Reviews Are A "Very Important" Factor When Picking A Service Provider

Reviews have a huge effect on their decision when clients have to pick a service provider.

Source: DemandGenReport

Many Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

The Majority Of Consumers Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are plainly the more opinionated ones.

Source: Statista

Favorable Reviews Encourage 68% Of Customers To Use Local Businesses

Because the vast bulk of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more authentic which is what the prospective consumers are looking for. Almost a third of customers say written reviews are the only feature that makes them think the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

98% Of Yelp's Website Visitors Bought From A Business They Found On The Website

Typically, 142 million consumers go to Yelp each month. If you haven't declared your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

71% Of Millennials Browse Consumer Reviews Of Professional Services

More than half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to select a physician or a legal representative.

Younger people (age 18-35) are a lot more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters

74 Percent Of Local Companies Have At Least 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Taking a look at online scores data, we learnt that a business requires to have at least 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their purchasing confidence.

Companies utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the general popularity of a website can just go so far.

Source: Review Trackers

Most Best-selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of consumers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal