The Average Review Length Has Gotten 65% Much Shorter Since 2010

At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

83 Percent Of Clients Don't Trust Advertising

The traditional channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust advertisements select to take note of clients' suggestions online.

Source: Statuslabs

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Consumers expect to see some unfavorable reviews.

Source: Capterra

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent

User review stats show the purchase possibility for an item with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Just 6 Percent Of Consumers Don't Rely On Customer Reviews At All

According to consumer review stats, a whopping 19% of consumers always rely on online reviews and never a purchase without reading reviews initially.

Source: Statista

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, individuals spend more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star score is the first thing customers see. Still, users take notice of other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation doesn't affect simply the clients. Prospective employees likewise take a look at ratings and read reviews.

Source: Deloitte

A Lot Of Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower score in fact helps your overall score.

According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'extremely influential'.

To illustrate the significance of online reviews and scores, did you understand that 81% of consumers will pay more for a product with reviews and those very same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

77% Of Users Don't Trust Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

89% Of Customers Browse A Businesses Reactions To Reviews

Not only do the majority of shoppers read the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.

Source: Brightlocal

If They Were Asked, 77% Of Customers Would Give A Review

More than a 35% would submit a review to inform others about their client experience and 24% would likely direct their review to the company itself.

Over a 26% would be willing to leave a review to help other individuals with their decision making process.

Source: Podium

60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and ranking stats reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website

Usually, 142 million consumers visit Yelp monthly. This is as excellent a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You