72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how alluring your marketing is, you still require customer reviews. There's no skirting around it. Consumers are still willing to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider

Reviews have an enormous impact on their decision when customers have to choose a service provider.

Source: DemandGenReport

53% Of Customers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review stats prove that 63% of customer reviews remain without a reply. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how excellent your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users take note of other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the producer says. The reason, makers' descriptions are generally ads.

Source: Martech Zone

83% Of Customers Do Not Trust Advertising

The traditional channels to reach customers aren't as prominent as they used to be. Many users who no longer trust advertisements pick to focus on consumers' suggestions online.

Source: Statuslabs

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

89% Of Shoppers Like To Read Reviews On Their Smartphones

Be it via an app or a mobile internet browser, most people choose to read reviews on their mobile phones.

Source: Statista

More Than Half Of People Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are apparently the more vocal ones.

Source: Statista

60 Percent Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and rating stats reveal people value the opinion of peers more than any other material.

Source: Collective Bias

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they spend at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses actually make use of them.

Although we now know why consumer reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Generally two-thirds of companies have excellent and awesome ratings. Just 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated material can do miracles in regards to conversions.

A single review can have a huge effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent boost.

Source: RevLocal