Reviews Shared On Twitter Can Increase Online Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. In some cases a lower ranking in fact helps your overall score.

According to customer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star ranking is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.

Reviews and score statistics show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

70% Of Consumers Choose To Learn About A Business Through Posts And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it deserves trying a different approach also. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the basic appeal of a website can just go so far when it comes to trust.

Source: Review Trackers

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people check out much more reviews to get a better idea of how business is actually doing. Don't depend upon that statistic alone.

Source: Brightlocal

Just 6% Of Consumers Do Not Trust Customer Reviews At All

According to consumer review statistics, a massive 19% of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

Consumers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Buying choices are made rapidly.

Online reviews are undoubtedly persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone