67% Of Customers Admit Reviews Are A "Very Important" Factor When Picking A Service Provider

When customers need to choose a service provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With men being twice as likely to be influenced than women.

Reviews and ranking stats show people value the opinion of peers more than any other material.

Source: Collective Bias

82 Percent Of Customers Check Out Review Websites Due To The Fact That They Want To Purchase A Service Or An Item And Wish To Get The Truth About Business Services And Products.

Users come due to the fact that they have actually already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Given that the huge bulk of customers check out reviews, you would want yours to be enticing to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

Most Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends reveal people prefer to comment if they had a positive experience, instead of a negative or average one.

Source: Brightlocal

73 Percent Of Customers Believe Consumer Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear people aren't satisfied with ratings alone.

Client reviews make the statistics appear more genuine which is what the potential consumers are searching for. Almost a third of consumers say composed reviews are the only function that makes them believe the websites' reviews are beneficial and appropriate.

Source: Fan and Fuel

Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals devote more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the same weight as guidance from family and friends.

Source: Brightlocal

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals understand the value of being informed. User-generated content has an unassailable impact on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star score is the first thing consumers see. Still, users pay attention to other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

Online Product Reviews About A Product Can Raise Its Conversion Rate By An Incredible 270 Percent

User review statistics show the purchase probability for a product with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are several models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'extremely influential'.

To highlight the value of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those very same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Over Half Of Clients Aged 25-34 Published Reviews

According to Statista, the younger generations are apparently the more opinionated ones.

Source: Statista