Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses really make use of them.

Although we now know why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Statistics reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider

Reviews have a huge impact on their decision when customers have to choose a solution provider.

Source: DemandGenReport

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'extremely frequently'.

Source: Trust You

A One Star Boost In Ranking Can Lead To A 5% To 9% Boost In Business Earnings

Businesses that treat customers well usually prosper, review websites help ensure of that.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a brand-new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

Reviews Shared On Twitter Can Help Increase Revenues By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the potential customers are trying to find. Almost a third of customers say written reviews are the only function that makes them think the sites' reviews are beneficial and appropriate.

Source: Fan and Fuel

Online Item Reviews About An Item Can Boost Its Conversion Rate By A Staggering 270 Percent

User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

Many Popular Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Use A Service

This stat is among lots of that show the value of online rankings. Now that news of client satisfaction travels this quick, keeping your customers pleased is more vital than ever.

57 percent of customers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked only for organizations with an ideal five star rating.

Source: Brightlocal

Most Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the basic popularity of a site can just go so far.

Source: Review Trackers