61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Overall 2 out of 3 businesses have good and outstanding scores. Just 5% of businesses have a score below 3 stars.

Source: Brightlocal

Reviews Published On Twitter Can Increase Revenues By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Majority Of Consumers Won't Utilize A Service If It Has Less Than A 4 Star Rating

This stat is among many that highlight the importance of online rankings. Now that news of client complete satisfaction travels this fast, keeping your consumers delighted is more important than ever.

57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for businesses with an ideal five star score.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

89% Of Customers Prefer To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile browser, folks prefer to read reviews on their mobile phones.

Source: Statista

15% Of Consumers Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of prospective customers will not even think about working with a business they can't find opinions about.

Source: Statuslabs

Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses really utilize them.

Although we now understand why customer reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses should to be continuously requesting reviews.

Source: Statuslabs

The Majority Of Consumers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are apparently the more opinionated ones.

Source: Statista

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Application Reviews Influence Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

83% Of Clients Do Not Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust advertisements select to take note of clients' recommendations online.

Source: Statuslabs

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

83% Of All Young Clients Were Asked To Leave A Review Recently

Of those invited, 80% of consumers did submit a review. Overall, companies have asked 66% of all clients to give a review on their company.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Globally

Google is in the lead here, followed by Facebook as a remote second.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

82% Of Customers Visit Review Websites Due To The Fact That They Want To Acquire A Service Or An Item And Want To Get The Truth About The Businesses Services And Products.

Users come due to the fact that they have already formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal