Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the producer says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users focus on other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To show the importance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those exact same clients are also going to accept slower shipping times for such products.

Source: Turntonetworks

53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of consumer reviews remain without a reaction. That's too bad, because those businesses are losing clients that way.

Source: Review Trackers

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they realize the massive impact user rankings have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

95% Of Dissatisfied Customers Will Go Back To A Company If A Business Takes Care Of Problems Rapidly And Effectively

Customers don't expect you to be perfect. They do expect you to take care of things when they go wrong. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Google Accounts For 57.5% Of All Reviews Around The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you provide them a great experience.

Source: Brightlocal

Clients Might Invest 31 Percent More With A Business That Has Terrific Reviews

Take note of this fact. The more detailed other users describe your services or product, the more cash you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

Half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

More youthful people know the value of being informed. User-generated material has an indisputable effect on customers.

They will understand what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Software Reviews Impact Over 98 Percent Of All Purchasers

18% of software application buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Corresponding with your consumers develops trust. Even something as basic as reacting to their reviews and remarks can make them feel valued.

As you may expect, customers who feel this way are going to spend more cash with a company.

Source: Statuslabs

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone