One-half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger people know the worth of being informed. User-generated content has an unassailable impact on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Just 6 Percent Of Customers Don't Rely On Consumer Reviews At All

According to customer review stats, a whopping 19% of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

89% Of Shoppers Choose To Read Reviews Using Their Cell Phones

Be it via an app or a mobile internet browser, people today choose to read reviews on their cell phones.

Source: Statista

If A Business Makes An Effort To Resolve Issues Quickly And Efficiently, 95% Of Dissatisfied Clients Will Return To A Company

Clients do not expect you to be perfect. They do anticipate you to deal with things when they go wrong. If there's nothing else a company can do to resolve an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score in fact helps your overall score.

According to consumer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies in fact utilize them.

Although we now understand why client reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

The Majority Of People Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

77% Of Users Don't Trust Reviews That Are Older Than Three Months

Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people devote more than five times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

The Typical Review Word Count Has Become 65% Much Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they understand the massive impact user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc