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70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people read many more reviews to get an idea of how business is really doing. Do not depend on that figure alone.
Source: Brightlocal
89% Of Shoppers Like To Read Reviews Using Their Cell Phones
Be it through an app or a mobile browser, customers prefer to read reviews on their cell phones.
Source: Statista
63.6% Of Customers Go To Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
These online review statistics reveal the general appeal of a site can only go so far when it pertains to trust.
Source: Review Trackers
Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
If A Business Deals With Problems Rapidly And Effectively, 95% Of Disappointed Customers Will Go Back To A Business
Consumers do not expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
American Shoppers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista
15% Of Customers Do Not Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15% of prospective consumers won't even think about working with a business they can't find opinions about.
Source: Statuslabs
Over Half Of Consumers Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star ranking is the first thing consumers see. Still, users focus on other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really use them.
Although we now know why client reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
72 Percent Of Clients Won't Take Action Unless They Read Some Reviews
Regardless of how captivating your marketing is, you still require consumer reviews. There's no way around it. Consumers are still willing to hear you out, but they trust other people more.
Source: My Testimonial Engine
Just 6% Of Customers Do Not Trust Client Reviews At All
According to customer review stats, a whopping 19 percent of customers constantly rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
70 Percent Of Customers Choose To Find Out About A Business Via Reviews And Articles, Rather Than Ads
Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
89% Of Consumers Read A Businesses Responses To Reviews
Not only do the majority of individuals read the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.
Source: Brightlocal
60% Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is influenced substantially by blogs and reviews on social media. With men being twice as likely to be affected than women.
Reviews and score statistics show individuals value the opinion of peers more than any other material.
Source: Collective Bias
Software Application Reviews Impact Over 98% Of All Purchasers
18% of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
83% Of Consumers Don't Trust Advertising
The conventional channels to reach clients aren't as prominent as they used to be. Many users who no longer trust advertisements select to focus on clients' recommendations online.
Source: Statuslabs