Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

90% Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat customers fairly normally prosper, review websites help ensure of that.

Source: Statuslabs

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who take notice of the number of reviews is presently at 46 percent.

Source: Brightlocal

Reviews Published On Twitter Can Grow Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

The Average Review Length Has Gotten 65% Much Shorter Since 2010

Currently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

82% Of Customers Visit Review Sites Since They Want To Acquire A Service Or An Item And Wish To Get The Facts About The Businesses Services And Products.

Review websites are locations that customers go to get the truth about a service, business or product . Users come since they have actually already formed a purchase decision. The majority of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

US Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on various aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US customers.

Source: Statista

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Use A Business

This stat is among many that show the importance of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your consumers delighted is more crucial than ever.

57 percent of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for businesses with an ideal five star rating.

Source: Brightlocal

83 Percent Of Consumers Don't Rely On Advertising

The conventional channels to reach clients aren't as prominent as they utilized to be. A lot of users who no longer trust ads select to take notice of customers' recommendations online.

Source: Statuslabs

77% Of Customers Would Likely Post A Review If They Were Asked

More than a 35% would leave a review to notify others about their customer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would want to post a review to help other individuals with their choice making process.

Source: Podium

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a business's reputation doesn't impact just the consumers. Prospective team members likewise look at scores and take a look at reviews.

Source: Deloitte

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star rating is the first thing consumers see. Still, users focus on other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.

Source: Statista