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52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra
77% Of Customers Would Definitely Submit A Review If They Were Asked
More than a 35% would do it to inform others about their client experience and 24% would probably direct their review to the company itself.
Over a 26% would want to give a review to help other people with their choice making process.
Source: Podium
82 Percent Of Consumers Check Out Review Sites Since They Wish To Buy A Service Or An Item And Wish To Get The Facts About The Businesses Product Or Services.
Review sites are locations that customers go to get the facts about a business, product and services . Users come since they have currently formed a buying decision. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
74 Percent Of Regional Companies Have At Least 1 Google Review
A single review is far from adequate to enhance your site's SERP ranking.
Looking at online rankings statistics, we found out that a company requires to have at least 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Online Item Reviews About An Item Can Boost Its Conversion Rate By An Incredible 270 Percent
User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
If A Business Handles Problems Rapidly And Efficiently, 95% Of Unhappy Clients Will Go Back To A Business
Customers don't anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there's nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
15% Of Consumers Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of prospective customers won't even think about doing business with a company they can't find opinions about.
Source: Statuslabs
60% Of Consumers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and rating data reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Normally, 142 million customers visit Yelp each month. If you haven't claimed your totally free Yelp business page, this is as excellent a time as any.
Source: RevLocal
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
72 Percent Of Clients Won't Take Action Unless They Check Out Some Reviews
Regardless of how attractive your marketing is, you still need customer reviews. There is no way around it. Clients are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine