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Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact make use of them.
Although we now understand why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
Many Best-selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
83% Of Clients Do Not Rely On Advertising
The conventional channels to reach clients aren't as influential as they used to be. Most users who no longer trust advertisements choose to take notice of customers' suggestions online.
Source: Statuslabs
Since They Desire To Acquire A Product Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.
Review sites are places that customers go to get the facts about a business, service or product . Since they have already formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read much more reviews to get a better idea of how business is in fact doing. Do not depend upon that figure alone.
Source: Brightlocal
89% Of Clients Choose To Read Reviews Using Their Mobile Devices
Be it through an app or a mobile web browser, customers choose to read reviews on their cell phones.
Source: Statista
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read client reviews, concur that it increases their purchasing confidence.
Companies utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management statistics indicate a company's reputation does not impact simply the consumers. Potential employees also look at ratings and read reviews.
Source: Deloitte
67% Of Consumers Suggest Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
Reviews have an enormous effect on their decision when customers have to choose a solution provider.
Source: DemandGenReport
53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews
Online review statistics show that 63% of consumer reviews remain without a reply. That's regrettable, because those businesses are losing consumers that way.
Source: Review Trackers
Online Item Reviews About An Item Can Raise Its Conversion Rate By A Whopping 270 Percent
User review stats reveal the purchase likelihood for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Just 6 Percent Of Consumers Do Not Rely On Customer Reviews At All
According to customer review data, a tremendous 19% of consumers always rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users focus on other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers