70 Percent Of Consumers Choose To Find Out About A Business Via Short Articles And Reviews, Rather Than Ads

Ads are all well and good, however it's worth attempting a different approach also. Reviews are by far the very best method to find the truth about a service or product.

Source: Statuslabs

73 Percent Of Consumers Believe Written Reviews Are More Vital Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the stats appear more genuine which is what the prospective consumers are searching for. Practically a third of consumers say written reviews are the only function that makes them think the websites' reviews are pertinent and useful.

Source: Fan and Fuel

90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about first impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they spend at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

More Than Half Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the younger generations are obviously the more vocal ones.

Source: Statista

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the huge impact user rankings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics place clients' reviews as the most reliable source of recommendations. Online reviews typically carry the exact same weight as suggestions from friends and family.

Source: Brightlocal

89% Of Customers Browse A Companies Feedback To Reviews

Not only do most individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

Buyers Checking Out Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Buying choices are made rapidly.

Online reviews are obviously convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US consumers consider reviews as 'extremely influential'.

To illustrate the importance of online reviews and rankings, did you know that 81% of customers will pay more for an item with reviews and those same clients are also willing to accept slower shipping times for such products.

Source: Turntonetworks

If A Company Deals With Problems Rapidly And Effectively, 95% Of Unsatisfied Consumers Will Return To A Company

Consumers don't expect you to be perfect. They do expect you to take care of things when they go wrong. If there is absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read a lot more reviews to get a clear view of how business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are numerous models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other consumers, you manage to pick one that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

83% Of All Young Consumers Were Asked To Leave A Review Recently

Of those invited, 80% of clients did submit a review. Overall, businesses have actually asked 66% of all clients to submit a review on their business.

Source: Brightlocal

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a unfavorable or average one.

Source: Brightlocal