67% Of Customers Suggest Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When clients need to pick a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

Users Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Buying decisions are made rapidly.

Online reviews are certainly convincing, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

Google Represents 57.5% Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the basic popularity of a site can only go so far.

Source: Review Trackers

72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews

Regardless of how enticing your marketing is, you still require client reviews. There's no way around it. Consumers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews

Communicating with your consumers builds their trust. Even something like reacting to their comments and reviews can make them feel valued.

As you may anticipate, customers who feel this way are ready to spend more cash with a company.

Source: Statuslabs

77% Of Buyers Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270%

User review stats reveal the purchase likelihood for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

95% Of Dissatisfied Clients Will Go Back To A Business If A Company Deals With Issues Quickly And Effectively

Clients do not expect you to be perfect. They do anticipate you to deal with things when they go wrong. If there's absolutely nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Software Reviews Impact Over 98% Of All Buyers

18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. People expect to see some unfavorable reviews.

Source: Capterra

71% Of Millennials Search Customer Reviews Of Expert Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to select a legal representative or a medical professional.

Young people (age 18-35) are even more likely to work with a professional based on online reviews. Only 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also affect our buying preferences.

According to social reviews statistics, Facebook impacts over half of users' purchase choices.

Facebook reviews statistics reveal that four out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

89% Of Consumers Review A Companies Feedback To Reviews

Not only do most customers check out the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

86 Percent Of Customers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated material can do miracles in terms of conversions.

A single review can have a massive impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% boost.

Source: RevLocal