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91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family
Online review statistics put customers' reviews as the most credible source of suggestions. Online reviews typically carry the same weight as guidance from loved ones.
Source: Brightlocal
Online Item Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270%
User review statistics show the purchase probability for a product with 5 reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
72 Percent Of Consumers Won't Take Action Before They Read Some Reviews
No matter how tempting your marketing is, you still need consumer reviews. There's no skirting around it. Customers are still ready to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review data, individuals spend more than five times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
73% Of Customers Believe Client Reviews Are More Vital Than Star And Number Scores
Online review data make it clear individuals aren't pleased with ratings alone.
Written reviews make the statistics appear more genuine which is what the prospective customers are looking for. Nearly a third of customers state written reviews are the only function that makes them believe the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise affect our buying preferences.
According to social reviews statistics, Facebook impacts over half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business.
Source: RevLocal
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies really utilize them.
Although we now know why customer reviews are so powerful, the majority of businesses apparently don't.
Source: LsaInsider
Clients Might Invest 31 Percent More With A Business That Has Fantastic Reviews
Take notice of this statistic. The more detailed other users explain your services or product, the more money you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated material can do wonders in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% increase.
Source: RevLocal
89% Of Individuals Prefer To Read Reviews On Their Mobile Phones
Be it through an app or a mobile browser, people young and old prefer to read reviews on their cell phones.
Source: Statista
More Than Half Of Consumers Aged 25 To 34 Published Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really often'.
Source: Trust You