91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats place customers' reviews as the most reliable source of suggestions. Online reviews generally carry the same weight as advice from loved ones.

Source: Brightlocal

Software Reviews Influence Over 98% Of All Buyers

18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

90% Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise influence our buying preferences.

According to social reviews data, Facebook impacts more than half of users' purchase choices.

Facebook reviews statistics reveal that 4 out of five users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

15% Of Users Don't Trust Businesses With No Online Reviews

No trust indicates no interactions. 15% of prospective consumers will not even consider working with a business they can't find opinions about.

Source: Statuslabs

60 Percent Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and score stats show people value the viewpoint of peers more than any other material.

Source: Collective Bias

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Only 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies in fact utilize them.

Although we now understand why consumer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics reveal that 63% of customer reviews remain without a reaction. That's too bad, since those businesses are losing consumers that way.

Source: Review Trackers

Google Accounts For 57.5 Percent Of All Reviews Around The World

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing customers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

74% Of Regional Businesses Have At Least 1 Google Review

One review is far from enough to improve your website's SERP ranking.

Taking a look at online scores data, we discovered that a company requires to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'very influential'.

To show the importance of online reviews and scores, did you understand that 81 percent of customers will pay more for an item with reviews and those very same clients are also ready to accept slower shipping times for such items.

Source: Turntonetworks