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The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower ranking actually helps your overall rating.
According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends show people prefer to comment if they had a positive experience, rather than a average or unfavorable one.
Source: Brightlocal
91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review stats place customers' reviews as the most reliable source of suggestions. Online reviews generally bring the exact same weight as advice from family and friends.
Source: Brightlocal
67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
Reviews have a huge impact on their decision when customers have to choose a solution provider.
Source: DemandGenReport
61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Typically two-thirds of companies have excellent and exceptional ratings. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read customer reviews, concur that it increases their buying confidence.
Organizations use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
70% Of Customers Choose To Learn About A Business By Means Of Reviews And Articles, Rather Than Advertisements
Ads are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
83% Of Customers Don't Trust Advertising
The traditional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads select to focus on customers' recommendations online.
Source: Statuslabs