73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Rankings

Online review data make it clear people aren't satisfied with scores alone.

Consumer reviews make the statistics appear more genuine which is what the would-be clients are trying to find. Nearly a 3rd of consumers say written reviews are the only feature that makes them believe the sites' reviews are appropriate and useful.

Source: Fan and Fuel

83% Of All Younger Consumers Were Invited To Leave A Review Recently

Of those invited, 80% of clients did submit a review. In general, businesses have asked 66% of all consumers to give a review on their company.

Source: Brightlocal

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review stats show the general appeal of a website can only presume when it pertains to trust.

Source: Review Trackers

60% Of Consumers Consult Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.

Reviews and rating stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

Because They Want To Buy A Service Or An Item And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Check Out Review Websites.

Review sites are places that people go to get the truth about a service, product or business. Because they have actually already formed a purchase decision, users come. The bulk of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

86% Of Customers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the money they spend at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

Users Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing decisions are made quickly.

Online reviews are obviously convincing, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

30% Of Customers Feel Positive About A Company Which Responds To Online Reviews

Corresponding with your clients builds their trust. Even something easy like reacting to their remarks and reviews can make them feel appreciated.

As you may expect, customers who feel this way are ready to invest more money with a company.

Source: Statuslabs

53% Of Consumers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review stats prove that 63% of customer reviews go on without a response. That's too bad, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses

Because the huge bulk of customers check out reviews, you would want yours to be appealing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If They Were Asked, 77% Of Clients Would Certainly Post A Review

More than a 35% would submit a review to notify others about their client encounter and 24% would rather direct their review to the company itself.

Over a 26% would be willing to post a review to help other individuals with their decision making process.

Source: Podium

98% Of Yelp's Site Visitors Bought From A Business They Found On The Site

Usually, 142 million customers go to Yelp every month. This is as excellent a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

83 Percent Of Consumers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust ads pick to take notice of customers' recommendations online.

Source: Statuslabs

72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews

Regardless of how appealing your marketing is, you still require consumer reviews. There's no other way around it. Clients are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise influence our buying preferences.

According to social media reviews data, Facebook affects more than half of users' purchase choices.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are most likely to trust a local business.

Source: RevLocal

89% Of Buyers Choose To Read Reviews On Their Mobile Phones

Be it through an app or a mobile web browser, clients prefer to read reviews on their cell phones.

Source: Statista