Over Half Of Individuals Aged 25-34 Published Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

Online Product Reviews About A Product Can Raise Its Conversion Rate By A Staggering 270%

User review stats show the purchase possibility for an item with five reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats reveal the general popularity of a site can only go so far.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star score is the first thing consumers see. Still, users take notice of other factors also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Because the huge bulk of customers read reviews, you'd want yours to be enticing to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management statistics indicate a company's reputation does not affect just the customers. Potential employees also take a look at scores and read reviews.

Source: Deloitte

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. However, they recognize the massive effect user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated content can do wonders in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

Most Best Selling Items Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Earnings

Businesses that treat clients fairly normally succeed, review websites help ensure of that.

Source: Statuslabs

89% Of Buyers Like To Read Reviews On Their Smart Devices

Be it through an app or a mobile internet browser, people today prefer to read reviews on their phones.

Source: Statista

73 Percent Of Customers Believe Written Reviews Are More Vital Than Star And Number Ratings

Online review data make it clear people aren't satisfied with ratings alone.

Consumer reviews make the statistics appear more authentic which is what the prospective consumers are looking for. Almost a third of consumers say written reviews are the only function that makes them think the websites' reviews are helpful and appropriate.

Source: Fan and Fuel

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the producer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

89% Of Clients Read A Businesses Responses To Reviews

Not only do a lot of customers check out the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

Clients Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, purchasing decisions are made rapidly.

Online reviews are clearly convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review statistics position customers' reviews as the most trustworthy source of suggestions. Online reviews typically carry the exact same weight as guidance from friends and family.

Source: Brightlocal