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Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Since the vast bulk of customers read reviews, you would want yours to be appealing to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of customers, who pay attention to the variety of reviews is currently at 46%.
Source: Brightlocal
15 Percent Of Customers Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of prospective clients will not even consider doing business with a company they can't discover opinions about.
Source: Statuslabs
98% Of Yelp's Website Visitors Bought From A Business They Found On The Website
Generally, 142 million customers visit Yelp on a monthly basis. This is as excellent a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers expect to see some unfavorable reviews.
Source: Capterra
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44 percent boost.
Source: RevLocal
67% Of Customers Admit Reviews Are A "Very Important" Factor When Choosing A Service Provider
Reviews have an enormous impact on their decision when customers have to choose a solution provider.
Source: DemandGenReport
82% Of Consumers Visit Review Sites Since They Want To Purchase An Item Or A Service And Want To Get The Facts About The Businesses Products And Services.
Review websites are locations that people go to get the facts about a service, product or business. Users come due to the fact that they have actually already formed a buying decision. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
72% Of Customers Will Not Take Action Unless They Check Out Some Reviews
No matter how eye-catching your marketing is, you still require client reviews. There's no other way around it. Consumers are still happy to hear you out, but they trust other people more.
Source: My Testimonial Engine
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than ladies.
Reviews and ranking stats show individuals value the opinion of peers more than any other material.
Source: Collective Bias
Reviews Published On Twitter Can Increase Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo