Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the enormous impact user ratings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

A Lot Of Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Often a lower rating actually helps your overall score.

According to consumer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all people in need of a professional service turn to online reviews.

According to online reviews statistics, 59% utilized online reviews to select a medical professional or a lawyer.

Younger people (age 18-35) are much more likely to employ a professional based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how eye-catching your marketing is, you still need consumer reviews. There is no other way around it. Clients are still going to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Reviews Published On Twitter Can Increase Sales By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010

These days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Typically two thirds of companies have excellent and exceptional ratings. Just 5% of companies have a ranking below 3 stars.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Across The World

As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

More Than Half Of Consumers Aged 25-34 Submitted Reviews

According to Statista, the younger generations are obviously the more opinionated ones.

Source: Statista

If They Were Asked, 77% Of Customers Would Definitely Submit A Review

More than a 35% would post a review to educate others about their client encounter and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read consumer reviews, concur that it increases their buying confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new vehicle and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other customers, you manage to select one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management statistics suggest a company's reputation does not affect just the customers. Prospective employees likewise take a look at ratings and read reviews.

Source: Deloitte

90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews

Keeping in touch with your customers develops trust. Even something as basic as reacting to their reviews and remarks can make them feel appreciated.

As you may expect, clients who feel this way are going to spend more money with a company.

Source: Statuslabs