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53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
Over Half Of Individuals Aged 25 To 34 Published Reviews
According to Statista, the younger generations are evidently the more vocal ones.
Source: Statista
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
89% Of Individuals Want To Read Reviews Using Their Mobile Phones
Be it by means of an app or a mobile browser, everyday people prefer to read reviews on their smart phones.
Source: Statista
61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall 2 out of 3 businesses have excellent and exceptional scores. Just 5% of businesses have a rating below 3 stars.
Source: Brightlocal
15% Of Buyers Don't Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15 percent of prospective customers won't even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
Half Of All Millennial's "Always" Check Out Online Reviews For Businesses
More youthful people know the value of being informed. User-generated material has an unassailable impact on customers.
If businesses think of the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Communicating with your customers develops trust. Even something easy like responding to their comments and reviews can make them feel valued.
As you might anticipate, customers who feel this way are going to spend more cash with a business.
Source: Statuslabs
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
When customers need to select a service provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
United States Consumers Consider "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA clients.
Source: Statista
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to buy a new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.
With the help of other consumers, you quickly choose one that works for you. That's how favorable reviews transform consumers into consumers.
Source: Consumer Affairs