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If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Business
This stat is one of numerous that illustrate the importance of online scores. Now that news of consumer fulfillment travels this fast, keeping your customers pleased is more important than ever.
57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for services with a best five star rating.
Source: Brightlocal
89% Of Individuals Prefer To Read Reviews Using Their Cell Phones
Be it via an app or a mobile web browser, individuals choose to read reviews on their phones.
Source: Statista
72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews
Regardless of how eye-catching your marketing is, you still need client reviews. There is no way around it. Clients are still willing to hear you out, however they rely on other people more.
Source: My Testimonial Engine
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Data reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
83 Percent Of Consumers Do Not Trust Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust ads choose to pay attention to consumers' recommendations online.
Source: Statuslabs
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
Half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
Younger people understand the value of being informed. User-generated content has an unassailable impact on consumers.
If businesses think of the power of client reviews over millennials, they will recognize what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how excellent your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
USA Buyers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
When people check out reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US customers.
Source: Statista
61 Percent Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Generally two thirds of businesses have great and exceptional scores. Only 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star score is the first thing customers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista
Favorable Reviews Encourage 68 Percent Of Customers To Choose Local Businesses
Because the huge bulk of consumers read reviews, you would want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
If A Business Takes Care Of Issues Rapidly And Effectively, 95% Of Dissatisfied Customers Will Go Back To A Business
Clients do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there's nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
74% Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online scores statistics, we discovered that a company requires to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also affect our buying preferences.
According to social media reviews statistics, Facebook affects the majority of users' purchase decisions.
Facebook reviews statistics expose that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal