72% Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how attractive your marketing is, you still require consumer reviews. There's no way around it. Customers are still going to hear you out, but they rely on other people more.

Source: My Testimonial Engine

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

91% Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review statistics put customers' reviews as the most reliable source of recommendations. Online reviews usually carry the same weight as suggestions from friends and family.

Source: Brightlocal

The Majority Of Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to choose one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and ranking stats show people value the viewpoint of peers more than any other content.

Source: Collective Bias

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Element

Stats reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. They will be willing to share it if you provide them a good experience.

Source: Brightlocal

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact use them.

Although we now know why consumer reviews are so powerful, the majority of businesses obviously do not.

Source: LsaInsider

Positive Reviews Encourage 68% Of Customers To Choose Local Businesses

Given that the vast bulk of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Google Accounts For 57.5 Percent Of All Reviews Across The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the maker says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

49% Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44% increase.

Source: RevLocal

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated material has an unassailable influence on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270%

User review stats reveal the purchase probability for an item with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Typically, 142 million consumers go to Yelp on a monthly basis. This is as good a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal