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A Lot Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a average or negative one.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews All Over The World
Google is in the lead here, followed by Facebook as a distant second.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and rating statistics show people value the opinion of peers more than any other material.
Source: Collective Bias
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star score is the first thing customers see. Still, users take notice of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States consumers.
Source: Statista
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70%
One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
70 Percent Of Consumers Choose To Find Out About A Business Through Reviews And Short Articles, Rather Than Ads
Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, individuals spend more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management statistics indicate a company's reputation does not affect simply the clients. Potential team members also take a look at ratings and read reviews.
Source: Deloitte
90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone
If They Were Asked, 77% Of Customers Would Definitely Give A Review
More than a 35% would submit a review to inform others about their customer experience and 24% would definitely direct their review to the business itself.
Over a 26% would want to leave a review to assist other individuals with their decision making process.
Source: Podium
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new car and there are several models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you quickly pick a model that works for you. That's how positive reviews convert consumers into consumers.
Source: Consumer Affairs
89% Of Customers Like To Read Reviews Using Their Mobile Phones
Be it via an app or a mobile web browser, customers prefer to read reviews on their phones.
Source: Statista
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review stats show the purchase possibility for an item with five reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
83% Of All Young Clients Were Asked To Leave A Review Recently
Of those asked, 80% of clients did leave a review. Overall, businesses have actually asked 66% of all clients to leave a review on their business.
Source: Brightlocal