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Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of businesses actually make use of them.
Although we now understand why customer reviews are so powerful, a lot of businesses obviously don't.
Source: LsaInsider
61% Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Overall 2 out of 3 companies have outstanding and good rankings. Only 5% of companies have a score listed below 3 stars.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Expert Services
More than half of all people in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a lawyer or a physician.
Younger people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Just 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
74% Of Local Companies Have At Least One Google Review
A single review is far from enough to improve your site's SERP ranking.
Taking a look at online rankings stats, we found out that a company needs to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Clients Might Invest 31% More With A Business That Has Excellent Reviews
Take note of this statistic. The more detailed other users explain your product and services, the more money you can charge and consumer review statistics reveal to us precisely how much more.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users take notice of other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista
Reviews Shared On Twitter Can Grow Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a brand-new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Buying choices are made rapidly.
Online reviews are certainly persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
53% Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and desire the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
Most Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a average or negative one.
Source: Brightlocal